Minnesota Municipal Clerks and Finance Officer Association (MCFOA) Annual Conference

Minnesota Municipal Clerks and Finance Officer Association (MCFOA) Annual Conference


Contact Information

For program questions, please contact:

Gail Ruhland

Jennifer Janasie

For registration questions, please contact:

Roxann Neu

  • MCFOA Board

About the Event

March 16-19, 2020

Your Passion  Your Heart

Kelly Inn / River's Edge Convention Center, St. Cloud, Minnesota

The Planning Committee is hard at work on the 2020 conference.

A big thank you to our sponsors

2019 Sponsors

Diamond Level: Northland Securities, Inc.

Emerald Level/Lanyard Sponsor: Ehlers   

Ruby Level: Springsted, Inc.

Topaz Level: Bolton & Menk, Inc.

Sapphire Level: PMA Financial Network / 4M Fund

Turquoise Level: A.T. Group, LLC

Conference Bag Sponsor: iCompass a Diligent Brand

ECO / Green Friendly Sponsor: Election System & Software

Flash Drive Sponsor: Widseth Smith Nolting

Note Pad Sponsor: Bollig, Inc

President's Reception Sponsor: OPG-3

Gold Level

  • BS&A Software
  • Moore Engineering, Inc.
  • PFM Financial Advisory, LLC
  • WSB & Associates

Silver Level

  • Black Mountain Software, Inc
  • Kennedy & Graven, Chartered
  • Municode/Municipal Code

Bronze Level

  • Abdo, Eick & Meyers
  • Briggs and Morgan

2020 Keynote Speakers

Tuesday Keynote - Holly Hoffman

Holly Hoffman picture“Nobody can go back and start a new beginning, but anyone can start today and make a new ending.” — Holly Hoffman from Your Winner Within 

Holly Hoffman was the last remaining member of the Espada Tribe and the last woman standing on Season 21 of CBS’ hit reality show “Survivor Nicaragua”. Through that experience, and others throughout her life, Holly was inspired to share her message of positivity, determination and confidence with business leaders, teachers, and students across the nation.

A professional motivational speaker and the author of Your Winner Within and Write Yourself a Note, Holly acknowledges that life is made up of challenges, and we are oftentimes faced with situations that seem insurmountable. But within each of us is an ability to focus our thoughts, emotions, and energy to succeed — if only we have the knowledge, tools, and discipline to do so. 

A native of South Dakota, Holly’s writing and speaking not only offer encouragement and optimism but a roadmap for self-discovery and spiritual enlightenment. Readers and audience members alike walk away inspired to light the fire of successful living within themselves. 

Today, Holly is a member of the National Speaker’s Association and a recipient of the Certified Speaking Professional designation, and travels across the country and internationally, speaking to a wide variety of associations and corporations.  Holly inspires her audiences to take opportunities and focus on attitude, determination, confidence, desire, faith, and perseverance.



Wednesday Keynote - Jody Urquhart

Jody Urqhart pictureA highly sought-after funny motivational speaker, Jody Urquhart is the author of All Work & No Say, a bestselling book that shattered assumptions that work can’t be rewarding and fun.

Every motivational talk features, Savvy, Uplifting and Hysterical advice to help your audience develop a buoyant, positive and meaningful perspective in the midst of stress and change.

Jody is passionate about spreading the message of the importance of fun and meaningful work. A motivational speaker for over 16 years, Jody speaks at over 60 organizations and associations every year and is a top keynote speaker.

Jody's trademark is to deliver very funny motivational speeches; humor is a key part of her audience connection.

A former stand-up comedian, Jody ONLY uses clean humor and original content catered to the audience.

Jody is the author of the best-selling book All Work & No SAY. Her mission is to help motivate people to derive more meaning, fun, and satisfaction from their work.

Thursday Keynote - Erik Therwanger

Erik Therwanger pictureErik is the founder of Think GREAT and draws from his experiences as a U.S. Marine, executive business leader, sales professional, and entrepreneur to help organizations achieve new levels of success. He uniquely combines leadership development, team building, sales training, and goal-setting into strategies and techniques that empower team members and leaders to exceed expectations.

Erik has inspired audiences at companies such as US Bank, Sam’s Club, Shutterfly, RE/MAX, Hubbard Broadcasting, Thomson Reuters, U.S. Foods, armed services commands ranging from the Air National Guard to the U.S. Marine Corps, charities like The American Cancer Society, law enforcement and government agencies, and organizations in the health care and education industries.

Think GREAT is a Certified Veteran-Owned Business and Erik is also author of The Think GREAT Collection. Erik shares the successful, proven concepts in his six books to give individuals and organizations the competitive edge needed for achieving new levels of success.

  • Elevate
  • Dynamic Sales COMBUSTION
  • The LEADERSHIP Connection
  • The SCALE Factor
  • The GOAL Formula
  • GPS: 90-Day Power Journal

As a speaker and coach, Erik’s training sessions provide the tools needed to achieve greater results. With a lasting message of inspiration, he also empowers audiences as he describes his life-changing experience of being his wife’s caregiver, during her four bouts with cancer.

Erik's interactive and entertaining style engages audiences as he empowers them to open new possibilities in their personal and professional lives.

Erik’s 3 Pillars of Business Greatness allows organizations to achieve greater results by providing dynamic programs and resources for the enhancement of leadership development, strategic planning, and sales excellence – building a stronger foundation.

As a trainer and speaker for the spouses of armed services personnel, Erik is deeply aware of their challenges and sacrifices. To help support their education and career goals, Erik founded the Think GREAT Foundation, which is dedicated to awarding scholarships to military spouses.

2020 Conference Schedule

Monday, March 16

7:30-8 a.m. Check-in for full-day and morning workshops
8-11:30 a.m. HALF DAY WORKSHOP - Practical Excel Level 1:  The Fundamentals
9 am-4 pm FULL DAY WORKSHOP - Athenian Dialogue / Capital Gaines: Smart Things I Learned Doing Stupid Stuff (lunch provided)     ***** REGISTRATION IS FULL
12:30-1 p.m. Check-in for half-day afternoon workshops
1-4:30 p.m. HALF DAY WORKSHOPS - Practical Excel Level 2: Working with Data
1-4:30 p.m. HALF DAY WORKSHOPS - New City Clerk Orientation and Election Administration
4-7 p.m. On-site conference check-in
6:30-7 p.m. President Hasse-Linquist's New Member/Attendee Meet & Greet
7-9 p.m. President's Reception / Mixer with entertainment by Tim Eggebraaten

Tuesday, March 17

8 a.m. Onsite conference check-in
8:45 a.m. Welcome and Presentation of Colors, National Anthem
9:15 a.m. Opening Keynote - Never Give Up - The Survivor Way
10:15 a.m. Morning break
10:45 a.m.-12 p.m. Concurrent Sessions I
12 pm Awards Luncheon  (WEAR REGIONAL COLORS)
1:15-2:30 p.m. Concurrent Sessions II
2:30 pm Afternoon break
2:45-4:00 p.m. Concurrent Sessions III
4:30-5 p.m. Nominations
5:30-7 p.m. Sponsor/Exhibitor Reception / Mixer with DJ

Wednesday, March 18

7:30 a.m. On-site conference check-in
8 a.m. Sit-Down Breakfast / Business Meeting / Oath of Office
9:15 a.m. Keynote - This Would Be Funny... If It Wasn't Happening to Me!
10:30 a.m. Exhibit Hall Opens / Morning Break / Silent Auction
11:15 a.m.-12:30 p.m. Concurrent Sessions IV
11:30 a.m. Lunch for Exhibitors
12:30 p.m. Lunch for Participants / Visit with Exhibitors
1:45-3 p.m. Concurrent Sessions V
3-5 p.m. Connect with our Amazing Vendors / Exhibit Hall / Afternoon Break / Silent Auction / Vendors BINGO (Vendor Booths close at 4:30 pm)
5:30-6:30 p.m. Pre-Banquet Social Hour
6:30 p.m. Banquet Dinner
7-9 p.m. Entertainment (Dueling Pianos)

Thursday, March 19

8 a.m. Breakfast Buffet
9 a.m. Closing Keynote The GOAL Formula
10:15 a.m. Final Announcements and Drawings
10:45 a.m. Adjourn

2020 Registration and Accommodations


Monday Pre-conference  (rates are in addition to the overall conference amounts regardless of registration date)

  • Half-day sessions (each): Member rate $50, Non-Member rate $75  (no lunch included)
  • Full day Athenian Dialogue:  $115 (lunch included)

Tuesday-Thursday Conference

  • MCFOA Member Rate:  $275 early bird until February 10, 2020.  $295 regular rate postmarked/received after February 10, 2020.  Registration includes one ticket to the Thursday evening banquet.
  • Non-Member Rate:  $350 early bird until February 10, 2020.  $370 regular rate postmarked/received after February 10, 2020.  Registration includes one ticket to the Thursday evening banquet.
  • Retiree Rate:  $195.  Tickets to the Thursday evening banquet ($45) must be purchases separately.
  • Addtional banquet tickets (one included in registration) can be purchased for $45.

To qualify for member rate, individuals must be current, paid members of MCFOA.  Contact Angie Storlie, MCFOA Administrative Assistant, to determine membership status at astorlie@mcfoa.org or 218-743-3782.

Any registrations received/postmarked after the registration deadline of March 2, 2020 will incur a $25 late registration fee.

Invoices that are not paid within 45 day so the invoice date will incur a $25 late payment processing fee.


(ROOMS ARE BOOKED - no rooms left at Best Western Plus Kelly Inn)

The Best Western Plus Kelly Inn (320-253-0606) serves as the event headquarters, hosting most of the Conference events and holds the largest sleeping room block.

To receive the $104 rate for all room types, enter the dates you will stay and then click UPDATE.

Alternatively, call 1-320-253-0606. Ask for the discounted group rate for our group: MCFOA.

Alternative Accommodations:

The Courtyard by Marriott (320-654-1661), holding a smaller sleeping room block, is connected to the other conference venues via skyway. Rate is $139 -$141 per nightplus tax.

The Grandstay (320-251-5400), downtown St. Cloud offering spacious hotel suites. This is not connected to the conference venue. Rate is $94 plus tax.

The Country Inn & Suites by Radisson (St. Cloud East) (320-252-8282), situated off U.S. Hwy 10 offering guest rooms or suites.  This is not connected to the conference venue. Rate is $95 plus tax.

The Holiday Inn & Suite St. Cloud (320-253-9000), situated off U.S. Hwy 15 and U.S. Hwy 23 offering guest rooms and suites.  This is not connected to the conference venue. Rate is $94 plus tax.

Please call the hotel directly and ask for the MCFOA room block. Reservations are on a first come first serve basis.  Once the room block is sold out, you can still reserve a room just not at the block rate.

Each hotel provides overnight guests with a broad range of amenities including heated swimming pools, whirlpools, exercise areas and a variety of dining facilities. Completing the St. Cloud site package is the state-of-the-art Rivers Edge Convention Center which will serve as the location for all exhibits and various Tuesday through Thursday Conference events.

Completing the St. Cloud site package is the state-of-the-art River’s Edge Convention Center which will serve as the location for all exhibits and various Tuesday through Friday Conference events.

The sleeping room blocks for Conference attendees (Kelly Inn-$104.00/night plus tax and Courtyard by Marriott-$152 /night plus tax) are being held until they are sold out. Reservations received after will be accepted on a “space available basis” and at prevailing rates. Make your overnight reservations via mail, fax, phone or e-mail.

2020 Conference Details

CMC/MMC Points and Continuing Education Credits

CMC/MMC Points

This year's education-rich Conference offers numerous opportunities to earn CMCIMMC Education Points. Even the general sessions provide opportunity for llMC   credits. You can find more information in your final program and in your participant bag regarding important steps you must to take to receive these points.

Continuing Education Credits

The Conference will offer Continuing Education Credits (CEUs) through St. Cloud State University only if yes is checked on the CEU box when registering. This year the cost of CEUs is covered by MCFOA, but please be sure to request them at the time of registration for costs to be covered. If CEUs will not play a role in your ongoing education plans, then you need not obtain them. The CEU is defined as 10 contact hours of participation in an organized continuing education experience under responsible sponsorship, capable direction and qualified instruction.

Silent Auction

The popular silent auction will take place again this year. Take time to view and bid on items donated by clerks and finance officers throughout the state, as well as items from our generous sponsors and exhibitors. Silent Auction items must be paid for and picked up by 5 p.m. Wednesday, March 18. If you are not able to stay for the end of the Silent Auction, please make arrangements to have a colleague pick up your item(s). Proceeds from the auction support the Association's training, scholarship programs and send lucky winner(s) to the llMC Annual Conference (must be active member at the time of the drawing).

Instructional Materials

Flash drives containing handouts from all general and concurrent sessions will be provided to attendees onsite. Prior to the Conference, all registrants will also receive a link to the MCFOA website containing session handouts. This will allow you to print out all materials (or load to your devices) in advance for use during the Conference.


Cancellation Policy: 

  • Fees will be refunded minus a $25 service fee only if cancellation is received via email (register@scsutraining.com) by March 2, 2020.
  • If you do not cancel your registration by March 2, 202 or do not attend, a refund will not be provided.
Should inclement weather (or other circumstances beyond our control) necessitate program cancellation or postponement, please listen to WCCO AM 830 or St. Cloud area station WJON AM 1240 for an announcement regarding delay or cancellation.