Cultural Audit: Final Report Nichols and Associates, Inc.
Washington, D.C.
October 2002
Table of Contents

Appendix B
Focus Group Report

Introduction

Nichols and Associates, Inc., designed a process to assess the cultural climate and practices of an organization. The process is twofold, involving a series of group and individual interviews, and a questionnaire. The assessment instrument measures the perceptions of organizational factors such as; the attitudes in the workplace, cultural values of the organization, levels of job satisfaction, the quality of inter-group relations among ethic and gender groups and the cultural climate of the organization.

METHODOLOGY

Recruitment

The Human Recourses Officer developed the schedule and list of participants for each focus group. All focus groups were arranged for a time convenient to the participants and were held in conference and classrooms at St. Cloud State University. A number of individuals were also interviewed.

Focus Groups

Focus groups were based on methods described in the popular literature. There was a moderator for each focus group who took notes of the discussion. Although faculty staff, administrators and students participated in this study, they did not participate in focus groups together. Supervisors and subordinates did not participate in the same groups. This decision was made a priori, based on the chance that these groups may have very different experiences and may not feel comfortable sharing in a mixed group.

Data Collection

A semi-structured instrument was developed (see appendix A) and the same questions were asked to each group. Within the groups, faculty, administrators, staff and students expressed their beliefs, and perceptions regarding the university climate and issues. Group and individual interviewed were summarized and analyzed for patterns, insights, opinions and relationships. The discussion occasionally evolved outside the discussion guide, without guidance. Each participant was invited to respond to each question and the next question was not asked until each person had the opportunity to respond. The focus group interviews usually took one hour. Some individual interviews ranged from 20 to 45 minutes.

Twenty-nine focus groups were conducted including faculty, staff, administrators and students. Several community groups were interviewed such as representatives from the NAACP, religious leaders and members of the news media. Individual interviews were held with student and the University President. A Vice Chancellor and an Associate Chancellor from MnSCU participated in the focus groups interview process via telephone.

Analysis

Analysis of the focus group discussion consisted of systematic review of the focus group notes, employing content analysis techniques. Notes were reviewed to identify specific experiences and general ideas and perceptions of the participants regarding university issues and the general climate on campus and in the community of St. Cloud.

Actions

Based on the findings, a climate assessment instrument was constructed with the intention of surveying the university population.

SUMMARY OF FOCUS GROUP AND INDIVIDUAL INTERVIEWS

Note: Findings are categorized according to the interview protocol headings.

Best aspects of the university climate

Worst aspects of the university climate

Critical Incidents that Help Working Relationships

Critical Incidents that Hinder Working Relationships

Discrimination

Extremist Groups

Work Issues/Grievances

Advancement

Student Perspectives

Students were interviewed individually for a period of fifteen to thirty minutes. Time restraints did not allow consultants to ask all the questions on the protocol guide. In some cases the student just shared issues of importance to them.

Recommended Changes

In many instances, the interviewees made recommendations for changes that would improve the climate at St. Cloud State University. Below is a summary of those suggestions made most often.

Projective Question

If time permitted, groups were asked to project and think about their work area. The question was, "If your work area was a zoo, what animal would you be and why?" Following are some of the responses.


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